Outdoor Digital Signage
There are lots of challenges when implementing outdoor digital signage however despite this more and more electronic displays are being erected out to take advantage of their greater audience numbers these outside digital advertising displays can generate. While the most obvious challenge for taking a commercial grade LCD screen outside is protecting it from the weather, and specifically rainfall, the problems connected with the sunlight can be equally as difficult to overcome. interactive displays
The issue with the sunlight and outdoor electronic signage is the direct sunlight will often create the screen unreadable. Not only can sunlight cause glare (you should know what that’s like when you attempt to see the TV at home during the summertime where quite often you are forced to shut the curtain to see the display clearly) but even if there is no glare in bright sunlight the display will look dim and difficult to see. However there are methods to ensure the display is as easy as possible when taken outdoors:
Assuming you’ve the brightest type of display possible will go along way to ensuring the display is readable. The brightness of LCD screens is measured in nits (aka candela per square metre). The minimum display brightness for any outside LCD screen should be 800 nits however LCD using 1000+ nits are available and must be taken into account when looking to get into outdoor digital signage. It should also be mentioned that in general commercial displays have greater nit values and are better suited to outdoor signage screens.
Preventing glare is accomplished in a number of ways. Regrettably, whichever way you select that there most likely will be a few drop-off in brightness. Direct sunlight can cause more problems than just glare too. Screen burn can develop whether sunlight is constantly on it so either the outside digital display should be turned away from sunlight or some other remedy to prevent this display burn should be looked at like cooling the display .
A lot of content which works well in indoor locations does not respond well to be taken outdoors. Use colours and designs which are more notable in outdoor locations. There is often a lot of trial and error involved with this but assess what works and what does not and you should soon develop a flare for designing material that’s suitable for outdoor electronic signage.
Outdoor Digital Signage